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Understanding Display Advertising and How it Generates Sales from Previous Visitors

Understanding Display Advertising and How it Generates Sales from Previous Visitors

by Jeane Sumner | Nov 16, 2016 | advertising, Marketing, Strategy

Remember the days when viewing websites meant you’d have annoying popups or banner ads that appeared on the pages and they had absolutely nothing to do with what you were searching for? We were so happy when ad-blockers became the norm and we learned to ignore...
A quick look at PPC and SEO – which is better for your budget?

A quick look at PPC and SEO – which is better for your budget?

by Jeane Sumner | Oct 7, 2016 | advertising, Marketing, SEO, Strategy

When it comes to your marketing budget you may have trouble deciding which digital marketing to fund, do you go with SEO or PPC. Let’s take a quick look and determine which is better for you. PPC is often a business owners’ first choice. Quick impact, low...

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