by Jeane Sumner | Oct 25, 2016 | business, Inbound Marketing, Marketing, Strategy, website
To maximize your inbound marketing efforts, you need to tap into Google analytics so you can get an accurate measure of how your campaigns are working. Simply reviewing sales figures will not give you an adequate picture of how your marketing is performing and what...
by Jeane Sumner | Oct 18, 2016 | business, Education, Inbound Marketing, Marketing, website
Let’s face it, consumers want great content and they want a lot of it. They want businesses like yours to build relationships with them and they want to be able to count on you for information they need when they need it. If you don’t have a blog for your...
by Jeane Sumner | Sep 30, 2016 | Marketing, SEO, website, wordpress
When you’re looking to improve your web content’s SEO, most of the information you find will discuss content and keywords. Don’t get us wrong, those are critical to improving your SERPS (search engine page rankings), but there’s another...
by Jeane Sumner | Sep 29, 2016 | business, Inbound Marketing, Marketing, SEO, website
If you’re like most people, you’re hyper-focused on gaining traffic to your website. As one of your best sales and marketing tools, the more people who visit your site means more profits, right? Not necessarily. The hard truth is that high traffic...
by Jeane Sumner | Jun 22, 2016 | security, website
Maybe it hasn’t, yet. But the possibilities of it happening are very real. In the past week, we’ve seen this happen to two businesses because they were not up-to-date. (Side note: Don’t freak out about WordPress. If maintained properly WordPress is a safe and...
by Jeane Sumner | Jun 19, 2016 | Agency, website
The Mandarin Council of the JAX Chamber received a fresh, new look and a technology boost for their website. The redesigned site features a responsive design making itself handy for the emerging mobile marketplace and a private forum area for Board communications. The...