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Social Media

Strategy for every stage of the Inbound Marketing Methodology

Some of our Recent Successes

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Increase in Impressions

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Attract and Nurture Clients with Social Media

The machine that is inbound marketing is driven by remarkable content designed to appeal to your target audience and encourage them through the buyer’s journey. To accomplish this, there are many moving parts and one of the most beneficial is social media. You can create the best content possible, but if you do not have a means to promote it to your audience, it will not accomplish the goals you are striving to meet.

Social media marketing is a necessary cog in your inbound marketing machine that builds a platform upon which you will increase awareness, recognition, and engagement for your brand.

Social Media Marketing Provides Multiple Benefits

Today’s customers rely heavily on the Internet to research products and services before making any buying decisions. They have come to expect that reputable businesses will be using social media to engage with them and if they do not find you on their favorite platforms, or worse, find your social accounts to be inactive, they will move on to your competition! Social media marketing provides the following multiple benefits that help your customers find your business and develop a relationship with your brand:

  • Social media allows you to place your business in front of the people who matter most
  • Creates a unique opportunity for educating your community, keeping your products or services at the forefront in their minds and tools for customer service
  • Active engagement establishes your brand’s voice, builds a reputation of credibility and instills loyalty
  • Opportunity to promote your content and have your results amplified through social shares
  • Increases your relevancy with search engines and boosts SEO
Social Media and Inbound Marketing

Available Social Media Marketing Services

We offer all of the services required for a comprehensive strategy designed to promote your content and develop a strong voice for your brand. We’re here to help you leverage your social media presence and create conversations that propel your business ahead of its competition.

Audits and Competitor Analysis

Our detailed analysis includes your current presence on your social media platforms, how your content is performing and the state of your engagement. We will also compare your results against competitors so you can see where improvements are needed.

Social Media Strategy

Custom-designed for your business from start to finish outlining the steps needed to leverage the power of your social media presence. Our research will find opportunities and improve your engagement.

Social Media Management

We invest the time and content to manage your online communities with complete social media management services. Watch your brand grow while you focus on meeting increased demand for your products and services.

Profile Optimization

Brand consistency is critical to social media success. Let us tell your brand’s story through content and photos that will become your brand’s identity.

Target Social Advertising

Get the maximum ROI on your ad spend by targeting the right audience for your brand. Targeting will build your following, increase engagement and get you more traffic while improving your brand’s visibility.

Your Goals

We’ll provide monthly reporting on your key performance indicators. Find out where your brand is excelling, and where improvements are needed so you can actively pursue opportunities.

Social Media Strategy Audit

The best place to start is to have an understanding of what you have, or don’t have. A social media audit gives a look at your existing social media strategy as well as your competitors and the marketplace. It provides a suggested course of action for social media moving forward. This is for companies that aren’t sure how to proceed with social media, and want to know what sort of resources they will need to use social media effectively.

$2,000 - $6,000

for the initial social media strategy, comprehensive report and meeting.

How much does Social Media Marketing cost?

Creating and implementing a sound social media marketing strategy can be a daunting task. Your Sumner Digital team is here to help! As your partners, our success relies on your success and we take that commitment seriously. Before we get started, we will get together with you to identify your business goals and learn the little details integral to creating a customized strategy that not only appeals to your target audience, but reaches them where they spend the most of their time online.

Build

$595 monthly
6-Month Commitment

The Build Social Marketing Package is ideal for businesses looking to get started with social media, or to ramp up self-started platforms.

  • Social Marketing Consultation
  • Social Media Strategy Overview
  • Account Monitoring
  • Reputation Management
  • 1 Platform for Content Schedule and Posting
  • Up to 3 posts/week
  • Royalty-free images
  • Curate your blog to social
  • Monthly Analytics Report

Grow

$1,095 monthly
6-Month Commitment

The Grow Social Marketing Pricing Package is focused on businesses ready to ramp up social media marketing for increased visibility and engagement.

  • Social Marketing Consultation
  • Social Media Strategy Overview
  • Account Monitoring
  • Reputation Management
  • 2 Platforms for Content Schedule and Posting
  • Up to 5 posts/week/platform
  • Royalty-free images
  • Curate your blog to social
  • Monthly Analytics Report

Accelerate

$2,095 Monthly
6-Month Commitment

The Accelerate Social Marketing Pricing Package is focused on businesses with aggressive marketing goals and eager to make a big impact.

  • Social Marketing Consultation
  • Social Media Strategy Overview
  • Account Monitoring
  • Reputation Management
  • Monthly Social Media Paid Ad Campaign Management
  • 3 Platforms for Content Schedule and Posting
  • Up to 8 posts/week/platform
  • Increase social media following on 2 platforms
  • Royalty-free images
  • Curate your blog to social
  • Monthly Analytics Report, plus Strategy and Goal Setting Meeting

You have questions. We have answers.

Book a free 30-minute call that works during a time for you.