by Jeane Sumner | Jul 20, 2016 | Marketing, SEO, Strategy
At one time, getting your site returned on the first page of search engine results meant choosing single keywords and using them as much as possible throughout your site. Today, long tail keywords are the talk of SEO results and people are asking, “Do long tail...
by Jeane Sumner | Jul 19, 2016 | Agency, PR
We’re pleased to announce that we’ve partnered with Jax Federal Credit Union as their Agency of Record! Jax Federal Credit Union awarded the account to Sumner Digital after a several-week review process was completed. The agency will be responsible for overall...
by Jeane Sumner | Jul 19, 2016 | Education, Marketing, Uncategorized
Including a picture with any content created for your business is critical to attract attention and entice people to read what you have published. Before you run off to start an image search, let’s cover how to use royalty free photos. When you search for the...
by Jeane Sumner | Jul 18, 2016 | Marketing
As the foundation to successful inbound marketing strategies, placing your business in its best light and building interest, content is key. You know and love your business more than anyone, but you probably don’t have the time and may not have the creative...
by Jeane Sumner | Jul 1, 2016 | Inbound Marketing, Marketing
With the largest land mass in the Contiguous United States and a population of more than 850,000 people in the city proper, marketing your business in Jacksonville, Florida has unique challenges. In order to gain adequate exposure through traditional advertising, you...
by Jeane Sumner | Jun 23, 2016 | Marketing
Labradoodles were originally bred to become guide dogs but have quickly gained popularity and are the very embodiment of the phrase, “Man’s best friend.” These smart and sociable dogs are true brand ambassadors, marketing the best traits of their...
by Jeane Sumner | Jun 22, 2016 | security, website
Maybe it hasn’t, yet. But the possibilities of it happening are very real. In the past week, we’ve seen this happen to two businesses because they were not up-to-date. (Side note: Don’t freak out about WordPress. If maintained properly WordPress is a safe and...
by Jeane Sumner | Jun 21, 2016 | Agency, PR
One of our recent success stories comes from the industrial rainwear industry. NASCO Industries has been a leader in protective outerwear since the 1970’s. Earlier this year we concepted a new ad, nd shot all new photography of their products. Our client loved the ad,...
by Jeane Sumner | Jun 20, 2016 | Branding, PR
Sometimes it’s not so easy to get warm bodies into classrooms, libraries, field days, or (another) book fair. The Home and School Association at St. Joseph Catholic School are trying something new – a campaign to get parents and guardians more involved. And it’s so...
by Jeane Sumner | Jun 19, 2016 | Agency, website
The Mandarin Council of the JAX Chamber received a fresh, new look and a technology boost for their website. The redesigned site features a responsive design making itself handy for the emerging mobile marketplace and a private forum area for Board communications. The...