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Email List Building Metrics

Now that you’ve put in the work to start building your email list, it’s time to check in to see how your hard work is paying off. Think back to what the original goal for your email list was. Was it to stay in touch with your clients? Promote content from...

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Why backlinks are important for SEO

With all of the hype surrounding the importance of content in your SEO efforts, backlinks have really fallen by the wayside, and this is a critical oversight that can severely impact your search engine result page (SERP) rankings. Since there hasn't been a lot of buzz...

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