Email List Building Metrics

Email List Building Metrics

Now that you’ve put in the work to start building your email list, it’s time to check in to see how your hard work is paying off. Think back to what the original goal for your email list was. Was it to stay in touch with your clients? Promote content from your blog?...
Why You Need to Nurture Your Email List

Why You Need to Nurture Your Email List

Everyone has heard the saying “quality over quantity” – when it comes to your email list, that saying definitely rings true. Getting the most out of email marketing isn’t about having millions of subscribers, it’s about converting your subscribers into paying...
Attracting Your Ideal Customer

Attracting Your Ideal Customer

Can you really grow your business and your email list without knowing who your ideal customer is? You can in theory, but if you try to attract everyone, you might end up attracting no one. Instead of going out searching for customers, you should be drawing them to...