by Jeane Sumner | Jan 28, 2025 | business, Marketing
Co-marketing isn’t just another buzzword. In the competitive B2B landscape, it’s more like the secret handshake that opens doors you didn’t even know existed. When you pair up with the right partner, you can extend your reach, amplify credibility, and spark serious...
by Jeane Sumner | Jul 16, 2018 | Email Marketing
Everyone has heard the saying “quality over quantity” – when it comes to your email list, that saying definitely rings true. Getting the most out of email marketing isn’t about having millions of subscribers, it’s about converting your subscribers into paying...
by Jeane Sumner | Jun 18, 2018 | Buyer Persona, Email Marketing
Can you really grow your business and your email list without knowing who your ideal customer is? You can in theory, but if you try to attract everyone, you might end up attracting no one. Instead of going out searching for customers, you should be drawing them to...
by Jeane Sumner | Jun 7, 2018 | Email Marketing
Are you feeling overwhelmed or frustrated with the thought of growing your email list? Does it seem like an impossible task? Building your email list takes time, patience, and focus on your strategy. The good news? You can avoid feeling frustrated by taking the time...
by Jeane Sumner | May 26, 2018 | Email Marketing, Inbound Marketing
You might be thinking that the best way to get things done is to multitask and work on many things at the same time. However, by juggling too many tasks, you’re well on your way to feeling overwhelmed and eventually burning out. Multitasking doesn’t do your business...