by Jeane Sumner | Dec 30, 2016 | Education, security, website, wordpress
If you are working with a web designer or developer to launch a new WordPress site and they are not insisting on using a comprehensive firewall designed for web applications, you need to fire them now! As reported by Security Week, this past December 19th, brute force...
by Jeane Sumner | Dec 13, 2016 | Inbound Marketing, SEO, website
So far we have talked about how backlinks and internal links help improve your keyword rankings and boost your overall SEO. In this piece, we’re going to talk about outbound links. As the name suggests, these are links within your content that point to other...
by Jeane Sumner | Dec 7, 2016 | Inbound Marketing, SEO, website
Recently, we taught you about the importance of backlinks for SEO and how search engines use them to help prove the relevance of your information. Several weeks ago, we also talked about high bounce rates and how some work needed to be done if you weren’t...
by Jeane Sumner | Dec 1, 2016 | Branding, Buyer Persona, Inbound Marketing
There’s nothing like the holiday season to spread a little cheer by delighting your customers and building upon their loyalty to your business. As you are aware, the delight stage of the buyer’s journey helps turn loyal customers into promoters, so taking...
by Jeane Sumner | Nov 29, 2016 | Marketing, SEO
With all of the hype surrounding the importance of content in your SEO efforts, backlinks have really fallen by the wayside, and this is a critical oversight that can severely impact your search engine result page (SERP) rankings. Since there hasn’t been a lot...
